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My name is Lukáš Zeman and I have been working in graphics and photography for over 20 years . I am the owner of the With a smile for you advertising group, which includes the graphic and internet studio E-SMILE , the photo studio Photo with a smile , the publishing house Books with a smile , The Printer with a smile and other small projects, so I will explain everything to you with practical examples.


Thanks to cooperation with the non-profit sector, municipalities and schools, I found out that people would sometimes need to process some materials themselves and they do not know how to do it or how to communicate with graphic studios and printers. Or they are not familiar with the concepts and issues of graphics. Therefore, the following trainings were created, which aim to educate employees of cities and municipalities and all kinds of institutions in the field of graphics, printing, photography and print data processing.


Since 2015, I have been teaching Graphic Design and Design and Photography at the private Secondary School of Tourism.


In 2018 I won the prestigious Czech Press Photo competition, not only in the category of Nature, Science and the Environment, but also in general. In photography, I focus mainly on the topic of nature and animals, landscape photography and photography of architecture . It is occasionally associated with photographic activities as well as production and filmmaking activity.


I offer the following trainings:

The training is also carried out online.

Principles of correct graphics

Graphic editor Canva











If you are interested in the date, do not hesitate to contact us at
or call our production Šárka +420 608 464 545.

If you are interested in training for the entire company / organization, contact us directly at


See how past seminars / workshops took place ...


PaedDr. Lenka Kubešová Zápotocká

As a marketing communication specialist of the Department of PR and Marketing, Rectorate of the Czech Technical University in Prague, I participated in a training on "Principles of correct graphics". The lecturer refuted the myth that "a graphic artist is almost everyone today" to the participants in an engaging and interactive way. The aim of the seminar was to teach us to reveal low-quality graphics and to learn how to properly prepare materials for graphic studios. This topic was very important for me personally, because I communicate with graphics and graphic studies, thanks to my profession and focus, very often. I participate in the basic creation and layouts of printed materials and online presentations. This training was engaged in an engaging way by the lecturer and I received a lot of inspiring information and advice, especially on "the scale and layout of documents, writing, grammar and typographic accuracy". The so-called psychological time was confirmed here, because I enjoyed this training very much and those few hours passed very quickly. If I ever had the opportunity, I would like to take part in this, for example follow-up training. I highly recommend it to anyone who needs it for their work or is just interested.

PaedDr. Lenka Kubešová Zápotocká

(PR manager / Rectorate of CTU in Prague)


European Leadership & Academic Institute
Koalice nevládek Pardubicka
České vysoké učení technické v Praze
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